Beauty Shortlist Award Winner: The Beauty Of Caring
Celebrating only the best in natural beauty & wellness, the Beauty Shortlist Awards took place just last week, where The Beauty Of Caring scooped up not one, not two, but four awards! Expert-tested and going up against many, many beauty brands, The Beauty Of Caring came through with Best Skincare Innovation for their Rich Radiant Day cream, the Best Revitalizing Serum for Precious Oil Serum and Editor's Choice for Glow Drop Serum and Night Night cream.
Who is The Beauty Of Caring?
Created by Isabel & Guillermo, the brand began with the purpose of finding a balance between taking care of ourselves, taking care of others and taking care of our planet. With 50 years of legacy and technology, they offer the most advanced and effective anti-ageing formulas in the industry that are 100% natural and vegan. All of the products utilise microalgae enzyme biotechnology, which means on top of the specific benefits of each product, they also heal skin damaged by UV light at DNA level and prevent future UV and blue light photoageing.
Read our blog here to learn more about the brand.
Best Skincare- Innovation: Rich Radiant Day
It's not the first time that this ultra-rich day cream has received recognition for its unique retinoid properties as it was also a finalist in the Pure Beauty Awards last year. This cream utilises cutting-edge technology to make it safe for daytime use without side effects, unlike other retinoids on the market. Delivering powerful anti-ageing benefits with its high-tech system, it ensures it reaches target cells to reduce wrinkles, increase firmness and correct age spots.
In addition, it has natural prebiotics to boost the skin's immune system, reducing redness and sensitivity, as well as a blend of three hyaluronic acids to provide a smoothing and lifting effect. All in all, an absolute powerhouse of a formula for all your anti-ageing needs and is award-winning for a reason.
Best Revitalizing Serum: Precious Oil Serum
Packed full of vitamins, natural retinoids and patented microalgae technology, it's no wonder that this serum won the award. This sophisticated blend of rare natural oils deliver a dewy radiant finish with anti-ageing action to reduce lines and wrinkles as well as correcting pigmentation and stimulating rejuvenation. It can also double as a sebum regulator for blemishes and treatment for eczema and psoriasis, making it an incredibly useful elixir for troublesome skin.
Using patented microalgae biotechnology molecules, this serum repairs UV and blue light damage, resetting your skin while you sleep, in addition to the Chlorella Emersonii that restores your skin's healing cycle, thus balancing your skin's circadian rhythm. Finally, like all of the other products by this brand, it's anti-ageing and provides retinol-like effects from plant-based extracts (Bidens Pilosa) without irritation. A powerful serum for all skin types and can definitely live up to the award's revitalization claim for dry and dull skin.
Editor's Choice: Glow Drops Serum
Another finalist from the Pure Beauty Awards 2024, the Glow Drops Serum continue to wow judging panels, winning the Editor's Choice with its powerful skin revitalising benefits. This serum restores energy and gives your skin a visibly brighter, more youthful complexion.
It boosts collagen production with three hyaluronic acids and like all The Beauty Of Caring products, protects against UV and blue light damage using patented algae biotechnology. With smart melanin modulation technology, it evens out skin tone and reduces the development of pigmentation while high-tech slow release vitamin C provides a sustained impact on skin brightening and protection. The Glow Drop Serum truly lives up to its name in giving your skin that radiant 'glow'.
Editor's Choice: Night Night
The winner of Editor's Choice for a reason, this luxurious night cream is an intensive remodelling moisturiser using facial architecture technology harnessed from plants to restore and rejuvenate skin overnight. From restoring dermal structure, to improving the skin's immunity and circadian rhythm to slow down ageing, this product packs a punch for all things anti-ageing.
Boasting a multitude of healing benefits (global anti-ageing, firmness, definition and restoring the circadian rhythm for repair), this product is a must-have in your routine to both combat and prevent all signs of ageing. Using natural retinol to reduce redness (including rosacea), improving elasticity and reducing sun damage, and prebiotics to boost the skin's immunity, protecting and strengthening the skin's microbiome, Night Night is a powerful cocktail of ingredients.
Conclusion
The Beauty Of Caring is clearly an innovative brand that stands out from the rest- just look at the multiple awards and nominations! With its pioneering anti-ageing formulas, this brand is leading the way in the treatment, repair and protection for your skin at DNA level. While you may not be familiar with the brand now, I'm sure you will soon and it is definitely a name to look out for in future.